Isfahan, historically also rendered in English as Ispahan, Sepahan, Esfahanor Hispahan, is the capital of Isfahan Province in Iran. Today, the city retains much of its past glory. It is famous for its Persian–Islamic architecture, with many beautiful boulevards, covered bridges, palaces, mosques, and minarets. This led to the Persian proverb "Esfahān nesf-e- jahān ast" (Isfahan is half of the world).

The Naghsh-e Jahan Square in Isfahan is one of the largest city squares in the world and an outstanding example of Iranian and Islamic architecture. It has been designated by UNESCO as a World Heritage Site. The city also has a wide variety of historic monuments and is known for the paintings, history and architecture.

Isfahan City Center is also the 5th largest shopping mall in the world, which is located in this city, mixing the traditional isfahanian architecture with the modern one.